Our Website Design Insights Featured on GoDaddy

Turns out I’m not the only one ranting about over-the-top website animations anymore.

GoDaddy recently featured one of our insights in their article on website design strategies that actually improve user engagement.

My contribution? A mildly painful story about getting a bit too excited with animations on a client website… only to discover users just wanted the page to load properly and let them read things in peace. Funny how that works.

The article includes practical advice from designers, marketers, and developers on what genuinely helps websites perform better — not just what looks impressive in a portfolio screenshot.

👉 Read the full article here:
27 Website Design Strategies That Drive User Engagement

There’s a valuable lesson in there somewhere about not making text fade in like it’s auditioning for a West End show.